burton
The brand

Introducing Burton: The Esteemed Snowboarding Brand at the Forefront of Innovation, Style, and Sustainability

Burton is an influential brand that has profoundly shaped the snowboarding sector. Founded in 1977 by Jake Burton Carpenter in Vermont, USA, the company originally aimed at refining snowboard designs and broadening the sport’s appeal. Jake’s fervor for snowboarding initiated a revolution in both product creativity and snowboarding culture.

History & Origins

Burton began in 1977 due to Jake Burton Carpenter’s drive to manufacture top-notch snowboards. Operating from Vermont, Burton quickly became pivotal in advancing snowboarding gear by crafting items that defined the sport itself. From its start, Burton has embodied what it means to be part of snowboarding culture.

Identity & Values

At its heart are values such as inclusivity, performance excellence, and sustainability. The brand combines forward-thinking designs with a genuine passion for riding. Burton encourages not only snowboarders but also joins various cultural movements dedicated to youth empowerment, inclusionary practices,and environmental preservation.

Products Available

From boards to outerwear,Burton’s extensive lineup features essential items like the renowned Custom board,the Step On® binding system,and high-grade jackets/boots tailored specifically for avid snowboarders.They offer equipment suited for all riders – novices or seasoned pros alike will find something ideal within their catalog!

Joint Efforts

With countless collaborations under their belt,Burton engages artists,sports personalities,&eco-friendly organizations aiming towards innovation plus conscious consumerism.These projects result innovative new products benefiting both individuals using them&larger communal/environmental endeavors overall

Mission Moving Forward

With inspiration derived through sharing joy-filled experiences around snowy slopes,Burtons ultimate goal centers around fostering sustainable approaches alongside more integrative participation.As years unfold,new advancements show constant growth tied directly into enhancing lives everywhere across connected communities celebrating uniqueness found within lifestyle Snow-Board-Lovers worldwide…
Dedication seen within progression leaves assured spot maintained holding top ranking position—now & beyond—for enthusiast consumers forthcoming!